How to break free from overthinking your fundraising

April 10, 2019



Last week, I found myself caught up in cycle that felt strangely familiar to me.


I’m currently choosing a new system to use in my business, and I got stuck. I found myself going around and around in a circle that wasn’t very productive.


I was researching, I was asking other colleagues’ opinions, then I was doing more researching…


In short, I was caught up in a cycle of overthinking and overpreparing.


This cycle felt so familiar to me because it’s something I see a lot fundraisers doing (and something I’ve done myself) – especially when it comes to working with, meeting or calling your major donors.


Does this sound familiar to you too?


This week, I’m sharing this short video to help you recognize when you may be overthinking or overpreparing – and how to break the cycle and start taking action to smash your fundraising goals.



Emma Lewzey, CFRE is an award-winning fundraiser who has been helping great causes like yours build and grow successful fundraising programs since 1995. She’s the President-Elect of the world’s largest Association of Fundraising Professionals (AFP) Chapter in Toronto, and the National Chair of AFP’s Fellowship in Inclusion and Philanthropy. Contact Emma to book your free discovery session, and find out how you can work together to strategically focus your precious resources on the fundraising initiatives that truly work.

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